The equation for credibility is defined as which two components?

The equation for credibility being defined by the components of expertise and trustworthiness highlights the essential qualities that establish a person's or organization's reliability in the eyes of others. Expertise refers to the knowledge, skills, and competencies that an individual possesses in a specific area, allowing them to provide information or guidance that is informed and accurate. Trustworthiness, on the other hand, encompasses the perceptions of integrity and honesty, indicating that a person can be relied upon to act in the best interest of others.

In combination, these two components form a solid foundation for credibility. An expert who is not perceived as trustworthy may have their knowledge questioned, while a trustworthy individual lacking expertise might be viewed as lacking credibility. Therefore, expertise and trustworthiness together create a robust perception of credibility, essential in business relationships.

The other options fail to capture the complete essence of what constitutes credibility. For instance, reliability is an important trait but does not encompass the depth of expertise; similarly, terms like dependability, knowledge, and experience might contribute to overall proficiency but miss out on the fundamental aspect of trust that solidifies credibility in relationships.